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BUSINESS OF LUXURY
Navigating the Intricacies and Triumphs of the Business of Luxury: Insightful Tales from the Industry's Pinnacle


Gucci Freefall!
There was a time ( The Alessandro Michele Era) when Gucci was the crown jewel of Kering, the overachieving child everyone bragged about at corporate dinner parties. Today? Gucci feels less like a luxury maison and more like a case study in executive dysfunction. Between leadership meltdowns, collapsing sales, and internal competition cannibalizing whatever oxygen is left in the room, the brand is spiraling into an identity crisis. Starting with the boardroom’s favorite spo
3 days ago2 min read


SKIMS:
HOW SPANDEX BECAME A FORTUNE Let’s be honest: when SKIMS launched, most of us rolled our eyes so hard we nearly sprained a socket. Another celebrity brand? Another Kardashian “this-changes-everything” announcement? Another beige bodysuit promising to solve world peace, cellulite, and the mystery of Kim Kardashian’s rear end. And yet, SKIMS didn’t just survive. It has conquered . It became the shapewear version of a tech unicorn. Kim Kardashian, mammoth cultural reach has rock
Nov 182 min read


Ralph Lauren Rides
The House That Taste Built: Ralph Lauren’s Rising Performance Ralph Lauren, America’s reigning monarch of tasteful preppy aspiration just served up a quarter that made Wall Street loosen its collar. The company reported a 14% year-over-year revenue jump (on a constant-currency basis), breezing past expectations like Ralphs favorite thourobred at the Derby. In a luxury landscape where so many “heritage” brands are tripping over their own logos, Ralph Lauren is doing the impro
Nov 82 min read


Luxury In The Dump
Luxury Sales Slide Remember when luxury meant hand-stitched perfection and service so fawning it bordered on performance art? Those days...
Sep 233 min read
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