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SKIMS:
HOW SPANDEX BECAME A FORTUNE Let’s be honest: when SKIMS launched, most of us rolled our eyes so hard we nearly sprained a socket. Another celebrity brand? Another Kardashian “this-changes-everything” announcement? Another beige bodysuit promising to solve world peace, cellulite, and the mystery of Kim Kardashian’s rear end. And yet, SKIMS didn’t just survive. It has conquered . It became the shapewear version of a tech unicorn. Kim Kardashian, mammoth cultural reach has rock
1 day ago2 min read


Ralph Lauren Rides
The House That Taste Built: Ralph Lauren’s Rising Performance Ralph Lauren, America’s reigning monarch of tasteful preppy aspiration just served up a quarter that made Wall Street loosen its collar. The company reported a 14% year-over-year revenue jump (on a constant-currency basis), breezing past expectations like Ralphs favorite thourobred at the Derby. In a luxury landscape where so many “heritage” brands are tripping over their own logos, Ralph Lauren is doing the impro
Nov 82 min read


Luxury In The Dump
Luxury Sales Slide Remember when luxury meant hand-stitched perfection and service so fawning it bordered on performance art? Those days...
Sep 233 min read


Vogue's Next Queen Bee
Chloe Malle Image: @chloemalle The House of Vogue is passing the crown. Finally. After decades of striking fear into designers,...
Sep 12 min read


LUXURY COSMETICS- Because You'll Pay
The Price Of Beauty Somewhere in a Paris boardroom, a Louis Vuitton executive looked at a $35 tube of Revlon lipstick and thought:...
Aug 283 min read


Saddlebagin' in Texas
Louis Vuitton Home on The Range Louis Vuitton/Texas Made, because when you think of Texas , you immediately think of monogrammed...
Aug 192 min read


Elf Off The Shelf
Rhode On A Roll Photo: Elf Beauty Elf Beauty just strutted into fiscal 2026 with numbers that made Wall Street do a double...
Aug 162 min read


The Louis Shuffle
Top Tier Changes Made At Louis Vuitton- Photo Louis Vuitton In the luxury fashion, leadership changes are never just about filling a...
Aug 83 min read


The Lyst Index/Q2 2025
Footwear Frenzy, Heritage Hype, and the Reign of Miu Miu The Lyst Index for Q2 2025 has arrived, and once again, it’s a high-fashion...
Aug 53 min read


The Sydney Sweeney Effect
Sydney Sweeney: Photo Source-American Eagle Sydney Sweeney, the Emmy‑nominated star of Euphoria and The White Lotus , has become more...
Aug 42 min read


Gucci's Identity Crisis When Maximalism Fizzles and No One’s Buying
Once the reigning monarch of maximalist cool, Gucci has recently fallen from the high-gloss pedestal it built in sequins, snakes, and...
Aug 43 min read


Womans Power Players
Women’s Brands Redefining the Fashion Game There’s a quiet revolution happening in women’s fashion—and it’s anything but soft. A new...
Aug 33 min read


The Milan Crackdown
Couture and Consequences: Milan Cracks Down on Fashion’s Dirty Little Secret The streets of Milan may be lined with cashmere and...
Aug 32 min read


What Happened To Saks
Saks in Palm Beach Threadbare Luxury: The Unraveling of Saks Fifth Avenue. Once the Grande Dame of American department stores, Saks...
Aug 36 min read
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